AfN Registered Associate Nutritionist (ANutr)

Nutrition coaching for busy women done with yo-yo dieting.

I'm Ruwi, an AfN Registered Associate Nutritionist based in London. I offer 1:1 online coaching for women across the UK who want to work towards sustainable weight loss and feel more confident about their food choices. We look at what has made previous diets difficult to maintain, agree on changes to try and review how they work for you.

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Ruwi, AfN-registered nutritionist

"I would always fail but now I am able to manage so well. Thanks for everything."

Geetha, 1:1 client

Brands I've worked with

Acai Berry logo
Co-op logo
Eleat logo
Jenki logo
Just Spices logo
Manilife logo
Myprotein logo
Planted logo
Is this you?

What makes eating well difficult?

  • You have lost weight before. It came back, and the thought of restarting the same diet is exhausting.
  • The week goes fine, then one dinner out or a weekend away seems to undo all of it.
  • Knowing what to eat was never the problem. Following through when life gets busy is.
  • Ordering the salad at every dinner is not a life. You want to enjoy yourself and still lose weight.
  • All-or-nothing has stopped working, and what you want now is something that holds up in a normal, imperfect week.
The approach

What we work on together.

We start with your meals and the parts of your week that make them difficult.

Nutrition

Personalised nutrition built around your week. The structure makes room for the foods you love, dinners out, and weekday meals that need to be quick.

Mindset

How you think about food matters as much as what you eat. We work on the all-or-nothing patterns and on quieting the food noise that takes up too much space in your head.

Movement

Daily movement is part of the plan from day one. For some clients that means hitting a step count; for others it is building a strength habit they enjoy keeping.

Sleep & Stress

We talk about sleep and stress when they make shopping or cooking harder. A meal for an evening when you're exhausted needs to be easy to put together.

WhatsApp support

Message me Monday to Friday between sessions. Ask about a meal, tell me where you're getting stuck, or bring a change in your routine. We can adjust the plan together.

Your nutritionist

Hi, I'm Ruwi.

I am an AfN registered nutritionist and I have been on both sides of the relationship with food. That is what brought me here, and it is what makes my approach different.

I want to hear what you have already tried and what you would like to change. We work with foods you enjoy, and use our check-ins to see which changes are helping and which need adjusting.

Read more about me
Ruwi at a cafe in London

Real food, real life. No meal-prep aesthetic required.

Client reviews on Trustpilot

What clients say.

Excerpts from client reviews.

"The nutritional plan she gave me was built upon my schedule, my lifestyle and my needs and I was so grateful for that!"

Francesca Terreni

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"I ate three satisfying meals a day, had snacks in between, and even treated myself every week."

Diella Shkodra

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"What I appreciated most was that I could ask Ruwi anything. I always received honest and quick answers."

Manon Swerts

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Something useful for this week

Start with a shopping list you can use, or a meal that takes less planning.

Let's talk about your week.

Send me a message on WhatsApp. We'll set up a free 30-minute video call to talk through what's been getting in the way and whether working together makes sense.

Arrange your free call

Opens WhatsApp so we can find a time for your free 30-minute video call.